Commercial cleaning franchise managers learn the ‘no headaches attached’ secret
We’ve all heard the idiom “no strings attached.” People once did business deals with just a handshake and a promise to keep their word, no strings attached – no hidden fees, no catches, no unpleasant surprises. It’s a principle Office Pride CEO Todd Hopkins learned from his father, and it’s what led him to develop a brand promise for his commercial cleaning franchise: no headaches attached.
“Strings are those things that made what seemed to be a good deal no longer a good deal,” says Todd, who founded Office Pride in 1992 in Indianapolis. “In our industry, when they hire someone to clean buildings, they want no headaches attached. Some cleaning services are unprofessional, inconsistent and unreliable. People just want the job done.”
So, how does Office Pride make sure its franchisees – and the managers they hire – accomplish that goal? For starters, we teach our franchisees that simply doing what you say you’re going to do goes a long way in the commercial cleaning industry. Recently, we held a training session for Office Pride managers where Todd headed a workshop about the thinking behind our “no headaches attached” brand promise.
Here’s why the promise is so important: Our customers have enough to worry about while running their businesses. And since 2008 when the Great Recession hit, running a business has carried with it a lot of extra challenges and more than a few headaches. Downsizing has meant that a lot of people shoulder more job responsibilities than ever. So the last thing a business owner needs is a service provider who doesn’t deliver the service they were hired to provide. Office Pride promises not to cut any corners, and by doing that, we keep the headaches away. That leads to more customers, referrals, and long-term customer relationships, which means recurring revenue for our franchisees and steady work for their employees.
Delivering on a promise, plus one
“Many of our franchisees train their staff to provide ‘plus 1′ service. That means they clean all that’s expected of them, plus, in 10 seconds, they clean one extra thing,” says Todd. “It’s just 10 seconds, but it all adds up and provides the detail that makes the place shine. Our goal is to give the customer a little more than what we promise.”
Office Pride managers left the workshop with a deeper understanding of why it’s so important to keep headaches off customers’ plates by making sure they and their cleaning technicians do everything they’re responsible for at every job site, and just a little bit more.
That kind of attitude is typical of every Office Pride. We are a commercial cleaning franchise that operates based on Biblical principles, providing the best possible janitorial service through our common commitment to honesty, integrity and hard work. Christian values are at the center of our business, and that translates into everything from paying our employees higher wages to giving our customers even better service than they bargained for. We do everything to make sure Office Pride is a business that serves our fellow man and glorifies God.
Learn more about Office Pride
Office Pride is a low-investment, work-from-home and easily scalable business that thrives in all sorts of economies, and we have one of the highest franchise owner satisfaction rates for office cleaning franchises. If you’re interested in learning more about what it takes to own your own Office Pride franchise, please take a look at our website’s research pages and then fill out the form at right to download our free franchise report or give us a call at 727-777-6634. We’d love to start a conversation!