Range of businesses that need commercial cleaning franchise service makes Office Pride recession-resistant
The commercial cleaning franchise business is one of those great behind-the-scenes industries that you might not notice unless it suddenly wasn’t around. Every office building, every factory, every bank – indeed, every business you can think of – simply can’t operate efficiently unless the physical space they occupy is kept clean.
That’s one of the things that’s so nice about owning your own Office Pride franchise. We’re part of a $78 billion industry, and there’s plenty of room for the industry to grow. An Office Pride franchisee need only look down any given street to find potential customers. That’s why our franchise owners managed to generate an average revenue of more than $200,000 in 2012 – a high number for a low-cost franchise.
“We clean pretty much anything commercial,” says Office Pride founder and CEO Todd Hopkins. “We’ve identified those segments of commercial business that we prefer and that typically have the highest profit margins. We teach the franchisee the type of customers to target.”
Office Pride has systems in place to handle any size space, from small buildings to larger facilities. Office Pride’s most successful niche, however, turns out to be the mid-sized business. Small, owner-occupied office buildings are one example. Other examples include:
- Medical facilities
- Industrial facilities such as plants and factories
- Retail spaces
- Government and military facilities
- Public and private schools
“Everywhere you look, when you see an office building or a commercial space, you see a potential Office Pride customer,” says Todd.
Growth potential, control set Office Pride apart
Office Pride teaches its franchise owners how to build and grow their customer base. Some commercial cleaning franchises don’t let their franchisees sell their own contracts. Instead, the franchisor sells the accounts and demands a fee from the franchisee. The accounts can be taken away as the franchisor sees fit and resold to other franchisees. In some cases, the franchisor underbids the account, which guarantees them fees but undercuts the franchisee’s profit potential.
Office Pride franchisees have a couple of different options when it comes to building a customer base. In areas where we have an area developer, franchisees can opt to pay the AD to help them build their client roster. They can also find their own customers. Office Pride offers training up front to teach franchisees the best ways to do that; we also focus our recruiting efforts on franchisees who are capable of growing a business.
Our philosophy about building a customer base harkens back to the old adage that if you give a man a fish, you feed him for a day. If you teach a man to fish, you feed him for a lifetime.
“We can help franchisees grow their businesses with any size customer, but we have found that medium-sized businesses are our sweet spot. There’s more national competition for the larger customers, and that has a tendency to drive down the pricing,” Todd says.
“Also, if you have really large customers, you have all your eggs in one basket. So we teach them to be more diversified. It gives them a far more solid business in the long run.”
Would you like to learn more about Office Pride franchising opportunities? Just fill out the form at right to download our free franchise report or give us a call at 727-491-5125. We’d love to start a conversation!